Best Practices - Driving Engagement with Member Journey Analytics
At Teradata, we believe that to effectively address the challenges of the Triple Aim, it is critical to understand the customer journey – as member, as patient and as caregiver. Too often, mapping the member journey is an exercise driven by stories and anecdotes, rather than data.
In this webinar, we’ll describe how our journey analytics solution has helped other large insurers achieve their growth & retention goals by operationalizing outreach to both non-members and members. We’ll introduce you to our complete Member / Patient Journey solution that starts with all of your data, enables advanced analytics capabilities and the ability to innovate engagement at scale, leveraging the marketing tools you already have in place.