Executive Brief

Seeking Pervasive Data Intelligence

To better understand the effectiveness of enterprise investments in analytics, Teradata commissioned the independent technology market research firm Vanson Bourne to conduct a global survey of 260 senior business and IT decision makers at some of the world’s largest companies. The questions focused on factors that affect how well analytics investments actually translate into value for the enterprise. Unfortunately, the collective picture that emerges is that analytic insights remain trapped in complexity and bottlenecks.

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